Handling a crisis in schools – practical tips for head teachers and governors. Plan ahead, be honest and transparent, communicate with everyone from staff to parents, media to community groups. Get yourself some expert help – it can be a lonely place.
The attorney general, Dominic Grieve QC MP and the Lord Chief Justice for England and Wales the Lord Thomas yesterday published a revised judicial protocol and revised guidance on the disclosure of unused material in criminal cases. In plain English, these guidelines remind the press and the public that if you post information on social … Twitter – Tweeters warned about contempt of court – could your tweet land you in jail?
This week, a new chapter opened in my career as I joined the fantastic team at Northern Lights PR as an account executive. A ‘proper’ title for someone who trained as a journalist with Thomson Regional Newspapers where job titles were an irrelevance but a keen news sense imperative! One of the bug bears of … Journalist turned PR – how to fight back from negative press
Mrs Moneypenny of the FT asked this weekend ‘are you an adept user of social media?’ Since most of the FT’s readers are boardroom directors, I would anticipate the answer to that question would not only be ‘no’ but more likely ‘you must be joking’. This is a major issue in the UK: senior … Top 10 media training tips for expert women – and men – giving media interviews
We’re always looking for examples of businesses that use social media well. Its immediacy can be both a blessing and a challenge in PR. One company that uses social media really well is Petplan. As a B2C pet insurance company, they have a great presence on Facebook, as they know that’s where their customers are. … Social Media – How Petplan turned bad PR into great PR with an integrated internal communications and social media strategy
The horse meat crisis has now been running for a month. How time flies.
Back in January, this blog looked at how Tesco had responded to the initial scare and what a crisis communications plan should look like.
A question from a client made me realise the blog didn’t address internal communications, which of course is as critical as dealing with the outside world.
Tesco has had a busy 48 hours. On Tuesday, Irish food inspectors reported that their ‘value’ burgers had 30% horse meat in them. By Thursday morning newspaper advertisements appeared in all national newspapers with an apology to their customers. In its advertisements, with the headline “We Apologise”, Tesco says: “We and our supplier have let … Tesco apology – how would your organisation deal with unexpected horse meat?
Yesterday, 11 civil servants at Iain Duncan Smith’s department for work and pensions were sacked for using Twitter or Facebook. The DWP’s website says it has 5,345 employees – so 2% of the department have been reprimanded, given written and final warnings, or sacked. Is that shocking?
There have been three shocking PR blunders this week that every student and practitioner of PR and communications should analyse. But I also heard a media interview on Saturday which was a textbook case of how to own the interview, answer the question but firmly take the interview where you – and the audience – … This week’s PR blunders – and one outstanding success
