31 July 2012 By Northern Lights
Our latest eBook, From Student to Salary with Social Media, shows students, academics, careers advisers and parents how to use social media to get a job. This practical guide is packed with tips, case studies and views from students, headhunters and employers.
It also includes a warning for students – employers do look at what they find on Google and unprofessional profiles can lose the job. Students need to clean up their personal digital footprints.
Claire Morley-Jones, managing director of HR180, recruits on behalf of her clients. She says: “We do use social media to find candidates and our clients might check out digital profiles as part of the shortlisting process.
“These reflect poorly on any candidate, demonstrating lack of confidentiality, judgement, respect for their own friends and empathy – along with poor team work.”
The eBook shows how to target and build relationships with employers online as well as create LinkedIn profiles with keywords that will be found on Google searches. Blogs are a key way to demonstrate expertise and passion for a particular career path.
Asad Ali, partner at Blacks Solicitors, agrees with the tips on how to build a relationship with a potential employer through Twitter: “For any business that is serious about social media, it’s really hard to ignore someone who is interested in you and your firm, wishes you good luck, asks how an event went.”
You can buy the eBook for £1.02 from Amazon or buy through our Facebook page.
When writing our eBook for students, we tested out the content on numerous employers. Many came back to say they found the tips on LinkedIn and Twitter particularly useful – for themselves!
Here are the top tips
We run workshops for you and colleagues on how to use LinkedIn to win business. Contact us on 01423 562400 or email@example.com.
We have developed workshops for students and their academics, teachers and careers advisers.
Contact us for more information – all workshops will include a free eBook for each participant attending. Contact us to discuss prices for bulk purchases.
eBooks are a great way to promote the expertise in your business – and can generate income while you are sleeping!
Call us on 01423 562400 if you want to discuss the best eBook topics for your business. We can research, write, produce and help you with uploading eBooks for you to Kindle, and sell through Facebook.
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